Gaya APA

, ., L, I, K, T. (2005). Loyalty myths: hyped strategies that will put ypu out of business and proven tactics that really work . New Jersey: .

Gaya MLA

, ., L, I., Keiningham,, Timothy. "Loyalty myths: hyped strategies that will put ypu out of business and proven tactics that really work". New Jersey: , 2005. Text.