Gaya APA

McDonald, M., Ian, I, D. (2004). Market segmentation: how to do it, how to profit from it . Amsterdam: Amsterdam: Elsevier, 2004.

Gaya MLA

McDonald, Malcolm., Ian, I., Dunbar,. "Market segmentation: how to do it, how to profit from it". Amsterdam: Amsterdam: Elsevier, 2004, 2004. Text.